Revamping Your Approach to Employee Engagement in the New Year

Posted by The Jacobson Group

 As your team looks toward 2025, it is the ideal time to reassess your approach to employee engagement in the context of today’s environment. In our most recent issue of Compass, Judy Busby, senior vice president and managing director, shares how to “get back to basics” in the new year and focus on creating a workplace where employees thrive.

As more individuals “quiet quit” – or do the bare minimum required for their jobs – keeping employees energized adds yet another layer of complexity to retention planning efforts. Judy shares a few ways to enhance employee engagement and combat potential quiet quitting.

Professional Growth: Be intentional about investing in your employees' success through internal training programs and clear career pathing. Consider bringing back development initiatives that may have been sunset, while creating personalized mentoring opportunities and even nominating high performers for applicable external industry recognition programs, such as the Emerging Leaders Conference.

Creative Benefits: Take time to understand what your employees truly value by gathering their feedback about your current benefits, as well as ones they wish you offered. Benchmark your offerings against companies both within and outside the insurance industry to better understand how you compare, and explore ways to provide tailored total rewards packages that help you stand out as an employer of choice.

Ongoing Check-ins: While everyone has “off” days, look for signs individuals might be at risk of disengaging, such as a lack of initiative, slower response times or reduced participation in meetings, so that you can quickly help course correct. Additionally, conduct regular check-ins with open-ended questions about job satisfaction, expectations and any external factors that might impact an employee’s relationship with their work.

Team Dynamics: Many of the built-in networking and relationship-building opportunities that come along with working in an office were lost following COVID. Focus on ways to connect individuals, bridge communication gaps, and increase collaboration and knowledge sharing. It’s likely the make-up of your team has also shifted in the past few years. Create opportunities for newer employees to interact with those who are more tenured, helping them to feel a part of the business. Style assessments (such as DiSC and StrengthsFinder) and team building exercises are also beneficial to help establish connections and strengthen bonds.

View the full article, “Employee Engagement: Getting Back to Basics for 2025,” for additional insight on these areas and more. For more talent insights delivered to your inbox each quarter, subscribe to our Compass newsletter.